On the 27th of July 2024, Derekh Abrasives officially launched its range of cutting and grinding products at Jack’s Paint in Parys, marking an exciting milestone in the company’s growth strategy. This partnership brings a selection of high-quality abrasives to a key location within South Africa, providing customers with better access to reliable and durable solutions for a range of industrial and DIY projects.

Featured Products at Jack’s Paint

Three main categories of Derekh products will now be available at Jack’s Paint Parys, located at 84 Kort Street, Parys, Free State, 9585. The store will stock:

  • Cutting and Grinding Discs: Designed for precision and strength, these discs are essential for any professional or DIY enthusiast working with metals or hard materials.

  • General Purpose Discs: Suitable for a variety of tasks, these discs are versatile, allowing users to handle everyday cutting and grinding jobs efficiently.

  • Zirconia Flap Discs: Known for their durability and excellent performance on tougher materials, these discs are ideal for tasks requiring a more aggressive abrasion.

This carefully selected range reflects Derekh’s commitment to providing the best tools for cutting, grinding, and surface finishing, ensuring high productivity and value for users.

Strategic Partnership with Jack’s Paint

Jack’s Paint is well-regarded throughout South Africa as a household name in hardware and DIY supplies. Known for their extensive range of high-quality products and excellent customer service, Jack’s Paint is a natural partner for Derekh. Speaking on the partnership, a representative from Derekh stated, “We are excited to be part of the Jack’s Paint Group. Their strong reputation and national presence align perfectly with our mission to bring high-performance products to customers across the country.”

For now, Derekh products will only be available at the Parys location, but the company hopes that this initial partnership will pave the way for broader availability in the future. The collaboration between the two companies signals a shared vision of quality and customer satisfaction, which will serve to benefit customers in Parys and beyond.

Why Jack’s Paint?

Derekh’s decision to partner with Jack’s Paint stems from the company’s strong reputation as a trusted supplier in the hardware sector. “They are nationally known as a household hardware supplier,” the Derekh representative added. This trusted brand recognition gives Derekh a solid foundation to introduce its range of abrasives to a broader market.

Furthermore, the partnership allows Derekh customers convenient access to its products in-store, enhancing the customer experience. The ease of availability at Jack’s Paint Parys means that customers can find the right products for their projects without needing to search elsewhere, saving them time and ensuring they get the high-quality performance they expect from Derekh’s abrasive solutions.

A Step Towards Growth and Expansion

This partnership marks a significant step in Derekh’s expansion plans. By establishing a presence within Jack’s Paint, Derekh is not only tapping into a trusted retail network but also opening up new opportunities for growth in previously untapped markets.

“This will expand our product into new markets and reach new people using our products,” the company said. With the support of Jack’s Paint, Derekh hopes to build stronger brand recognition, while introducing its products to more customers who can benefit from their reliability and quality.

Conclusion

The launch of Derekh Abrasives at Jack’s Paint in Parys represents an exciting development for both companies and their customers. The partnership combines Derekh’s commitment to high-performance abrasives with Jack’s Paint’s strong retail presence, bringing top-quality products to more customers. As Derekh continues to grow, this collaboration could serve as a model for future expansions, helping the company to reach new markets and meet the needs of customers across South Africa.